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The Market for Vanilla in Germany and the United States

  • This market research paper has been prepared under the supervision of Prof. Dr. Wolfgang Veit of Cologne University of Applied Sciences and Prof. Dr. Carol Scovotti of University of Wisconsin-Whitewater in the course of the inter-university cross-border collaboration student research project “Export Opportunity Surveys (EOS)”. This study explores vanilla export opportunities to the German and US markets.

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Author:Kalyanaraman Balasubramaniam Krishnan, Nathan Freie, Heidi Hochkammer, Jieun Lee, Stefan Mersch, Stephen Morgan, Mark Pepoy, Ophy Quamilla, Erin Schneider, Michael Shimoide, Jan-Patrick Stolpmann, Ifti Wulansari
Year of Completion:2012
Series (Serial Number):EOS Series (1/2012)
Document Type:Study Thesis
Date of Publication (online):2012/10/30
Tag:Export Opportunity Survey; Germany; Market Research; Market Study; USA; Vanilla
Institutes:Wirtschafts- und Rechtswissenschaften (F04) / Fakultät 04 / Schmalenbach Institut für Wirtschaftswissenschaften
Dewey Decimal Classification:300 Sozialwissenschaften / 330 Wirtschaft
Open Access:Open Access